Our Team
Henry G. Fuhs is a Principal and the Founder of F3 Group Consulting (“F3 Group”), with diverse domestic and international real estate experience for institutions, private equity firms, investment advisors, owners/operators, trustees and lenders.
Mr. Fuhs has expertise in single asset and portfolio activities including, but not limited to, acquisition/development underwriting, feasibility studies, due diligence, property management, asset management, financial structuring, restructuring and workouts, negotiations, joint venture arrangements, mergers and divestures. His experience spans all property types including office, retail, restaurants, hospitality, industrial, multi-family, single-family residential, development and land. He’s sold properties throughout the nation, including, but not limited to, Michigan, Ohio and Indiana.
Mr. Fuhs has been a court-appointed receiver for hotel, retail and restaurant properties.
Mr. Fuhs advises senior management teams regarding evaluating national real estate portfolios in both financial and operational matters. Projects have included understanding CRE market dynamics, performing hold vs. sell analysis, evaluating and bundling properties to maximize sale proceeds.
Prior to founding F3 Group, Mr. Fuhs was the eastern region leader of the real estate group for an international consulting firm. Before, he was Vice President at the large New York City based private equity firm, where he evaluated owned properties and portfolios; and prospective real estate investment opportunities which included equity and debt investments. He managed a multi-billion real estate private equity portfolio and was actively involved in asset management, senior lender negotiations, restructurings, asset repositioning, developed and executed exit strategies. Earlier in his career, he worked at Price Waterhouse in the real estate capital markets, tax and audit groups.
B.A., Michigan State University, High Honors, Beta Gamma Sigma, Golden Key National Honors Society
J.D., Thomas M. Cooley Law School, Cum Laude
- Certified Public Accountant (Registered)
- Licensed Attorney
- Certified Insolvency and Restructuring Advisor (CIRA)
- Associated Real Estate Broker
- Association of Insolvency & Restructuring Advisors (AIRA)
- American Bar Association (ABA)
Richard Budd
Principal
Richard Budd is a Principal at F3 Group Consulting. Rick has more than 40 years of experience in financial services with extensive experience in the restructuring and disposition of troubled assets and distressed companies.
As an accomplished executive, Rick has held senior management roles for a number of high-profile companies, most recently as Senior Operating Executive at Cerberus Capital Management where he was responsible for a variety of troubled assets, both domestic and international. While at Cerberus, Rick also led the acquisition, turnaround, and ultimate sale of Silverleaf Resorts, Inc., a distressed hospitality turnaround in a public to private transaction. In addition, Rick held a Senior Managing Director role with GMAC ResCap as well as President of their Business Credit Group responsible for a $7 billion real estate and hospitality portfolio. Prior to Cerberus, Mr. Budd was Principal and Founding Partner at Marotta Gund Budd and Dzera, LLC, a turnaround consulting firm. Previously served as President and CEO of an ABN AMRO “bad bank” and EVP at European American Bank where he managed over $3 billion of problem assets.
As a recognized leader in restructuring and turnarounds, Rick has successfully managed a wide-range of distressed companies across a variety of industries including financial services, hospitality, commercial real estate, metals and mining, retail and manufacturing. Roles have been advisory or interim management along with numerous Board positions in turnaround situations.
B.S., Finance, Rider University
Shannon J. Soong is a Principal at F3 Group Consulting, with a well-rounded financial background offering a CPA and over 20 years of Accounting, Operational and Financial Planning and Analysis experience. In addition to his experience applying complex financial concepts, Mr. Soong has demonstrated success in delivering value through process optimization, BI and performance reporting development and enhancement, and project management execution at companies ranging from startup to Big 4 and Fortune 100 public companies including the Media and Entertainment and Real Estate industries.
Mr. Soong’s experience in the real estate sector most recently includes executing disposition due diligence and asset underwriting on multiple real estate investments for a reinsurance company. He has also developed business analytics, KPIs, and process infrastructure related to management, acquisition, and disposition within the institutionally evolving SFR industry. Mr. Soong’s expertise encompasses operational management, budgeting and forecasting, financial reporting, modeling and analysis.
Prior to joining F3 Group Consulting, Mr. Soong served as Vice President, Financial Planning and Analysis for Shine America at 21st Century Fox, as well as Senior Manager Studio Controllership at The Walt Disney Company. In his roles, Mr. Soong has led the measurement and reporting of financial performance at the business unit level, as well as leading and executing strategic financial initiatives including the acquisition of Shine by 21st Century Fox. Mr. Soong has also served in Deloitte’s Assurance & Advisory group providing client financial services to a breadth of client industries including Government Contracting, Telecommunications, and Hospitality.
B.A., University of California, Los Angeles, Cum Laude, Golden Key National Honor Society
- Certified Public Accountant (CPA)
- Certified Insolvency and Restructuring Advisor (CIRA)
Emily Cheng, CFA
Director
Emily Cheng is a Director at F3 Group Consulting with over 12 years of domestic and international real estate experience focused on real estate finance and investment across the capital structure. Ms. Cheng has expertise in investment underwriting, due diligence, financial modeling with complex partnership and waterfall structures and restructuring. Ms. Cheng has significant experience in all property types including office, hospitality, retail, industrial and multi-family. Along with transaction experience throughout the U.S., Western Europe, Japan, India, Brazil, and Russia.
Prior to joining F3 Group Consulting, Ms. Cheng was an Associate Director at Navigant Consulting. At Navigant, Ms. Cheng provided real estate transaction advisory services to both private and public real estate owners/operators and developers. Prior to Navigant Consulting, Ms. Cheng was an investment professional with Kemnay Advisory Services, a single European family office. At Kemnay, Ms. Cheng directly supported the managing partner in a variety of acquisition and investment activities including underwriting prospective managers, performing market research, financial modeling and monitoring a real estate portfolio with over $2.0 billion in equity commitments in domestic and international fund investments and direct assets.
Prior to Kemnay, Ms. Cheng was a consultant with Provenir, a technology consulting firm, where she assisted domestic and international commercial banks with the automation of the commercial lending processes.
B.S., Electrical Engineering, Cornell University
M.S., Real Estate with Finance & Investment concentration, New York University
Chartered Financial Analyst (CFA)
